Oldstrom AW26 Magazine - Magazine - Page 11
MAXIMALISM HAS A SISTER- WELCOME “MIXIMALISM”
A term recently coined by WGSN - “miximalism” is the buzzword for SS27.
This is the mixing of architectural silhouettes, rich layered textures, grounding tones mixed with a
mood-boosting colour palette or decorative prints to create out昀椀ts full of personality and a sense of
joyfulness and optimism.
THE COLOURS OF SS27
Colour plays a leading role next season, balancing soft neutrals with energetic brights.
Leading the palette is ‘Whisper White’, Pantone’s key colour for SS27. Clean, calming and
endlessly versatile, it provides the perfect canvas for the season’s richer shades.
Alongside ‘Whisper White’ expect to see:
Lots of Lemon yellow and ‘Pop Pink’
WGSN & Coloro’s Colour of the year ‘Luminous Blue’ from corn昀氀ower to cobalt. These bright, bold
hues are emotive, and feed into a desire for escapist fun and optimism.
Green will continue from AW26. Renewed for SS27, in shades of Khaki, Army green and Olive.
‘Energy Orange’ evolving into warm cinnamon tones are the grounded, nature-inspired pigments
that will offer balance and a calming contrast to the season’s brighter hues.
